People expect health insurance to be confusing, expensive, and boring. Priority Health is anything but those things with "unexpectations".
People expect health insurance to be confusing, expensive, and boring. Priority Health is anything but those things with "unexpectations". This theme provided a platform for an awareness campaign intended to surprise and tell stories about the benefits of being a Priority Health member. Things like affordability, rewards for staying healthy, and outstanding customer service.
Team: Michele Brautnick, Damion Van Slyke, Greg Reese, Priority Health Creative Services